Global Publishing

Global Publishing Services

We support mobile games through market preparation, localization, platform release, user acquisition and live operations.

Publishing framework

Our Publishing Process

Each publishing plan is tailored to the product, target market and partnership model.

  1. 01

    Market Positioning

    Clarify target audiences, category context and the product value proposition.

  2. 02

    Localization

    Adapt language, presentation and market context for relevant audiences.

  3. 03

    Release Management

    Coordinate submissions, versions, launch timing and regional availability.

  4. 04

    Promotion & Operations

    Support acquisition planning and ongoing, data-informed operations.

Capabilities

Publishing Capabilities

01

Mobile Store Publishing

Preparation, submission and coordinated release across relevant mobile app stores.

02

Localization

Language, presentation and market-context adaptation for target audiences.

03

Product Positioning

Audience, category and value-proposition review before launch planning.

04

User Acquisition

Campaign setup, creative coordination and performance-informed iteration.

05

Commercialization

Monetization review aligned with product design and player experience.

06

Live Operations

Data-informed content, event and update planning after launch.

07

Regional Launch Support

Market-specific timelines, materials and operational preparation.

08

Release Management

Platform submission, compliance coordination and version release workflows.

Mobile Platform Experience

We support release preparation and submission workflows for major international mobile platforms, including Google Play and the App Store.